Skip to main content
Web Dream — we build websites that grow businessesWEB DREAM

2026-08-23

How much does a website cost?

Website cost is a scope problem, not a package problem. What actually changes the quote — and why Web Dream does not publish fixed prices.

There is no honest single number

A landing page and a custom store are not the same project. They do not share a price. When a studio publishes one number, it is usually selling a template with a few hours of setup — or padding every brief to fit a package.

Web Dream quotes after a short brief because the work changes with pages, design depth, e-commerce, integrations and how ready the content is. You should pay for the site you need. Not for a box that happens to include you.

What actually moves the cost

Scope is the first lever. A one-objective landing page is a different build from a full business website with services, proof, blog and a CMS. An e-commerce catalogue adds product templates, collections, cart behaviour and payment setup.

Design depth is the second. Extending a complete brand is faster than inventing a digital system from a logo file. Custom components, motion and conversion-focused UX take more time than rearranging a theme.

Integrations are the third. Forms, CRM, WhatsApp, analytics, multilingual structure or custom functionality each add real engineering. They are worth it when they serve a job. They are expensive when they are added for show.

Content readiness is the quiet one. Clear offer, approved copy and usable media keep a timeline tight. Missing those does not always raise the fee — it raises the calendar, and rushed copy still has to be written by someone.

Why we do not publish fixed packages

Fixed packages flatten different businesses into the same box. A three-page site and a conversion-focused store should not share one number. Packages also hide the real trade-off: you either overpay for pages you will not use, or you under-scope a site that has to perform.

After we understand the goal, we recommend a direction and a quote that matches the work. If the brief is smaller than you thought, the quote should be smaller. If the brief is a store, it should not be priced like a brochure.

How to brief us so the quote is useful

Tell us what you sell, who it is for and what the website must do. Include the current URL if you have one. Examples you respect are more useful than a feature list copied from another studio.

If you already have branding, say so. If you need copy, say so. If the site must connect to a tool you already run, name it. The clearer the brief, the less contingency sits in the number.

Web Dream